Universal – Split

Universal Pictures looked to Cashmere Agency to make a big impact with a limited marketing budget to build anticipation for the release of their new M. Night Shyamalan film Split.


The Cashmere team organized and executed an influencer hosted promotional screening of the feature film Split in Los Angeles and New York. Our team handled all the pre-production, serviced the event, fielded photos, and secured high-impression posts from influencer attendees and press–generating over 15.1 million impressions and 31K engagements.